CareCredit – March 2014 Karen Zupko “We aren’t getting as many phone calls as we used to…” “Fewer patients are scheduling and more are postponing…” “Website and social media traffic is down…” Staff comments like these can cause even the most confident plastic surgeon to hastily discount his or her fees. But although it...
Category: CR-Plas
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Strategic Scheduling: A Competitive Advantage
CareCredit – February 2014 by Karen Zupko There is an old Zen story about a man who watched his neighbor zipping down the road on a fast running horse. “Where are you going?” he shouted to the neighbor as he whizzed by. “I don’t know,” the neighbor responded. “Ask the horse!” In many plastic surgery...