Facial Plastic Times – May/June 2011
by Karen Zupko
Potential patients don’t schedule surgery for dozens of reasons. You’ll find five of the “big ones” here. Many plastic surgeons neglect to track the all-important Patient Acceptance Rate (PAR)–most particularly by procedure. PAR information is valuable because it allows you to examine your consultation processes and make adjustments to improve the number of patients who accept your surgical solutions.