Strategies and Scripts for 4 Common Objections
Aesthetic Society News – Spring 2019
by Karen Zupko
After decades of educating and advising aesthetic practices, I can tell you that the topic of how to handle objections is as de rigueur today as it was twenty years ago. Whether you are a new patient care coordinator (PCC), a seasoned aesthetic surgeon, or a patient services team manager with ten years of experience, refreshers and new ideas for handling objections are always in style.
During our firm’s regional workshops, attendees work in groups and interact as patient and PCC to practice new ways of responding to patient objections. This article covers five that generate a lot of enthusiastic conversation around the table.